Sophie Czich

Ways of Landmaking

Art exhibition visual identity (2023)

art direction graphic design landscape materiality

client : Sandipan Nath
location : The Grey Space in The Middle — Den Haag

The visual identity for the exhibition Ways of Landmaking was developed in 2023. The exhibition explored the themes of land, soil, mud, and clay, which were central to both the artworks and the video pieces presented.
The visual identity was crafted by experimenting with the textures and forms created through the manipulation of these natural elements. This process informed the design of key materials, including posters, flyers, exhibition texts, and "text cards".
In line with the exhibition's focus on process and participation, the "text cards" featured insights from residency participants. These cards were designed as part of a growing collection, intended to document and share the evolving thoughts and ideas generated during the residency.