Quick peek

Freelance French designer with an unpronounceable name, I am driven by curiosity and experimentation. I graduated with honors from HEAD-Geneva in 2015, right before the travel bug hit me. Since 2016, I am on an ongoing collaboration with swiss graphic designer Dimitri Delcourt. In 2017, I have also spent half a year working at LUST in The Netherlands. I have developed a strong interest in social and cultural fields, and I particularly enjoy working on joint and interdisciplinary projects. I am always looking for challenges – from traditional print work to interactive, computer-driven experiences.

Location

Pushing Schrödinger’s cat experiment ever further, I am currently being both in Grenoble (FR) and Geneva (CH). It can also happen that I am anywhere else in the world, actually quite often in Den Haag (NL)

Get in touch

Send me sweet words about your upcoming project : hello@sophieczich.com © Sophie Czich — 2013-2018

about

Payot

2015 — CH — team project supervised by Sigmasix & Emilien Straggiotti for Payot Bookstore
Illustration, motion design and video mapping for a mixed medias permanent installation in Payot bookstore.
Projections on drawings at Payot Bookstore

This fresco, enhanced by projections, was created for the new Payot bookstore, in Geneva.

This corner angle of 3 meters high and 5 + 9 meters long was a blank canvas for us to imagine an relaxing and serene scenery on it. For us, it was about designing a glade in the city, a breath out of time surrounded by books .

 

We mixed unexpected creative means together, which was a way to use each of their respective assets : on the strong, sharp drawn shapes were superimposed dynamic, bright video and typefaces animations.

With regards to typography, a special typeface mixed of Bodoni characters and vegetal shapes was created, and would make the shapes of the tree complete when projected.

A solid work organization with a lot of people was crucial, and participating in every single step of the project was very important to me. I also took part in the artistic direction since the smaller prototype already decided upon was coming from a team of four, which I was a part of.

 

The final project is a fifteen minutes loop composed of words and three atmospheres for each of the four seasons, with various weather, landscapes and animals. The installation is displayed all day long in the bookstore and is currently still running.

Projections on drawings at Payot Bookstore
Projections on drawings at Payot Bookstore, word
Projections on drawings at Payot Bookstore, detail
Projections on drawings at Payot Bookstore
Payot : work in progress, drawing stage
Payot : work in progress, mapping stage
Projections on drawings at Payot Bookstore

Similar Projects